A record breaking $36.5 million dollars in total consideration was paid for the domain name Insurance.com by Quinstreet recently.It would appear that there was no interest in the business under that name, making this a probable straight domain sale.
With Insurance.com being considered the most valuable of all domain names, this acquisition sets a new record in the industry.
Full details of the purchase have yet to be released.
Link: A New Domain Name Record? Quinstreet Acquisition of